STAGE 1
Abstract geometry & textures, progressing to include the subtle use of unique 3D scenes created by myself.
STAGE 2
Textured art, using paper tears for the artist imagery, keeping the continuation of the use of geometry for continuation but in a fresh setting.
STAGE 3
This new design shift was to tie the brand in with a shift into the winter period. Maintaining a focus of abstract forms.
STAGE 4
A brand refresh moving into a focus on animated content, to engage better with the ever evolving instagram algorithms. Using animated 3D scenes, in a distorted fashion, continually reflecting the Baile Funk genres popular aesthetics.
STAGE 5
The most current art style for the VIVA Baile sub brand. While maintaining the direction and progress of its own artwork and branding, this shift was focused on also factoring in the new art direction of the umbrella brand VIVA.
